About Us


Timeless Reliability, Limitless Capabilities

Time is infinite, constant and persists no matter the circumstances. It never stops. Here at Times, we believe that “good enough” is never enough – we don’t want to fulfil expectations; we want to exceed them, to constantly break new ground for us and our clients. Our priority is to innovate creative solutions that bring out the best in our clients.

This mantra has driven us for the past 12 years and been the main catalyst to our success and growth from a four-man operation to a community of over 50 members across two countries. Every individual in our team is dedicated to the same goal: excellence, and nothing less.

We specialise in delivering media strategy solutions for print, radio, television, out-of-home and digital media. Our business model also includes being a custom publisher of StarSpecial supplements and the founder of Malaysia’s No.1 higher education website with more than 4.2 million unique visitors a year.


“Times” Symbol

The multiplication, or “times” symbol in the middle represents who we are at our core – a collective that is constantly growing. From a humble 2-man operation to a burgeoning multinational full-service agency, “times” represents us, and our ability to rapidly grow in service and ability, and the timeless reliability we provide that keeps clients coming back.

Knowledge & Expertise

The middle link of the infinity symbol represents the key aspects in our toolbox that have been the secret to our success; with a constant desire to learn be ourselves ahead of the curve coupled with over 50+ years of collective expertise, it serves as the bridge between us and limitless capabilities.

Limitless Capabilities

The sky blue represents the limitless capabilities of what we can, and always aim to achieve for ourselves and our clients. Growing rapidly from strength to strength requires commitment to being trend-setters, coming up with out-of-the-box ideas for our clients and to deliver not only what is expected, but something greater. We do this by not only being creative, but being willing to innovate, take risks and break new ground.

Infinity Symbol

The infinity symbol represents two main goals we aim towards. Firstly, is an organization that is constantly progressing with the times, to never settle on our laurels but instead build on our successes and to grow from learning opportunities, to always aim to be better. The symbol also represents achieving balance – through the support and drive of our team members, we not only work cohesively as a unit in delivering the excellent standards we hold ourselves to, but we also come together as a collective of individuals who find camaraderie in our process of growth as an individual, and as a member of the Times’ family.


What makes us special is not just what we do, but how we do it. Our commitment to achieving greatness is not an aim or hope, it’s a way of life. This comes from our core values:

Passion Before Talent

In a competitive world where academic achievements and qualifications have become the currency for one’s progression, we seek individuals who not only have the talent to grow but passion to excel in what they do.

We believe that while skills can be taught and trained, passion is innate and separates the excellent from the good. Passion brings out the best in us, and leaves our clients amazed at the results.


Never Settle

Our best efforts can always get better. Not satisfied with resting on our laurels, we use them as stepping stones to reach greater heights. We aspire to stay ahead of the curve, constantly exceeding the expectations of our clients.

As innovation is the seed of progress, we are always developing new methods, strategies and concepts to bring ourselves and our clients forward. To never settle is to never be satisfied with “good enough”. It is to ask “how can we get even better?” and find ways to get there.


Progress Together

Work never stops at Times. Tight deadlines, high pressure and long hours can sometimes be the norm, but it is through a coordinated and collaborative effort by all team members that we are able to get the job done efficiently and effectively.

Like a well-oiled machine, everyone brings to the table different specialisations and strengths that work together to support the team.

We work hard, and we play hard. Even when work gets busy, we will always find time to spend with each other. Whether it’s a simple lunch break or an exciting in-house activity, camaraderie is something we work hard to foster, because a team that cares for each other will bring out the best in one another.

This practice has propelled us to grow from strength to strength in the last 12 years.